BOSE @ CES 2016
Applause helped Bose cut through the noise at CES 2016 and launch their newest automotive audio technology in style!
Periscope star Tasmin Lucia-Khan invited viewers behind-the-scenes to experience Bose’s private Las Vegas exhibition, showcasing the manufacturer’s latest cutting-edge sound systems over the course of 4 days. In the evenings, viewers tagged along as Tasmin hit the strip in a Bose-equipped Porsche Cayenne with the music turned way up!
THE RESULT: Bose entered Periscope’s “Top Trending List” after the campaign’s most successful broadcast attracted 5k+ live viewers.
WARNER BROS PICTURES
Applause planned and executed a large-scale Periscope campaign supporting the 6-city promo tour for Warner Bros’ hit film, CREED, starring Sylvester Stallone and Michael B. Jordan.
Jon Jacques (pictured on right) teamed-up with stars from the film to surprise and delight community leaders of the Big Brothers Big Sisters Organization with personalized gifts and mind-bending illusions.
THE RESULT: The tour culminated with one of the most successful red carpet events in Periscope history, capturing 124+ hours of time watched and 7k+ total views.
Applause launched Starwood Hotels’ Periscope presence in a big way, tapping top influencer Todd Carey to highlight a night of very special events at NYC’s Gramercy Park Hotel.
Attracting 3K+ live viewers, Todd interviewed the UK band Bastille in the penthouse suite, followed by an intimate performance in the infamous Rose Bar. In between, fans accompanied Todd as he toured the hotel’s luxurious amenities while discussing the benefits of Starwood’s preferred membership.
THE RESULT: Starwood broke into Periscope’s coveted “Trending” list with 50+ hours of total time watched.